Archive for March 16th, 2006

Are we all Cynics?

I was reading the comments on The Register regarding what Web2.0 means to people. The majority of the comments are pretty negative. Some might say that they are right to be cautious about the new “Next Big Thing” as so many people were burned in the post millennium downturn in IT. I would err on the side of caution in most situations but there is one thing that should be embraced by the Web2.0 wave.

When people constantly approach things in a negative light is very hard to be inspired to push yourself and create something new and inspiring to others.
It is very easy to say:

Web 2.0 is the air for the next bubble

Web 2.0 is …
“These marvellous new clothes that only the emergent can see.”

If while looking at the internet’s new clothes a few people are inspired to develop something wonderful,interactive and Web2.0 then I think it was worth it. When this does happen I’m sure that all those people that were standing by with pins ready to burst the bubble with have something else to dismiss.

Is Web2.0 surrounded by hype and clever marketing?
Yes, it probably is but maybe just maybe all this hype might be a catalyst to something great.

2 Comments